My final decision is a Magazine called 'Language of the Youth' (working title). My target audience is Males and Females, aged 13 - 20.
My magazine would include young people’s views of fashion, life, crime and talent. These views would help gain a wider audience due to the fact parents would want to know what youngsters feel and need in life.
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So when you talk about your target audience being between 13 and 20, do you mean that this is your 'primary' target audience but that you hope to also appeal to a 'secondary' target audience of parents who might want to know what is going on in the lives of their children. I can imagine parents looking at such a mag but I think you need to keep very focused on who will actually purchase the magazine and who will advertisers, buying advertising space in the magazine, want to reach.
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